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In all of its activities, including transport, Migros strives to find balanced solutions in economic, ecological and social terms. By transporting its goods with the GoH! Truck, which only rejects water, the Migros Geneva Cooperative Company is fulfilling its promise to reduce its carbon footprint and consolidating its progress towards sustainable logistics.

The Migros group is therefore starting to decarbonise its fleet of delivery vehicles. The Geneva cooperative company launched the hydrogen vehicle project and helped define the characteristics of the vehicle alongside its partners. Migros is responsible for testing the vehicle until it is fully put into service. Then the truck will be used for deliveries.

The End User